Pricing Factors:

• Comparative Market Analysis (CMA)
• How much are similar homes selling for in your neighborhood?
• Price Per Square Foot
• Market Research
• How many homes in your area/price range are currently on the market?
• How many homes in your area/price range have SOLD in the past 6 months?
• Market Conditions
• Buyer’s Market vs. Seller’s Market

The Danger in Over Pricing

• Appraisal Issues
• Your home becomes “stale” on the market
• You lose the “excitement” that a new listing generates
• Greatest activity is in the first 30 day
• You LOSE qualified prospects
• Overpricing your home helps sell OTHER homes (more competitively priced homes)
• An overpriced home will immediately discourage potential buyers from viewing your home.

PRICING YOUR PROPERTY CORRECTLY IS ONE OF THE KEY FACTORS TO GETTING SOLD!!!